Selected Creative Cases
The rise of content marketing places entirely new demands on future salespeople and the collaboration between sales and marketing.
We take a closer look at what characterises the new wave of consumers, what distinguishes them from the baby boomer, X and Y generations, and what requirements this places on the future strategies.
Big data allows management to make strategic decisions based on knowledge rather than intuition. The development in Big Data is fast-paced. But what is it exactly, and who does it make sense for?
The Internet is not suitable for text. In the Internet’s infancy, its speed and not the users themselves made text so widespread. Now, the technology is ready – and so should your content be.